VP, Account Leadership
Company: RAPP
Location: Detroit
Posted on: November 13, 2024
Job Description:
RAPP Detroit is looking for a VP, Account Leadership to join our
award-winning Account Leadership team.WHO WE ARE:We are RAPP -
world leaders in activating growth with precision and empathy at
scale.As a global, next-generation precision marketing agency we
leverage data, creativity, technology, and empathy to foster client
growth. We champion individuality in the marketing solutions we
create, and in our workplace. We fight for solutions that adapt to
the individual's needs, beliefs, behaviors, and aspirations.We
foster an inclusive workplace that values diversity and emphasizes
personal well-being.HOW WE DO IT:At RAPP, our fearless
superconnectors help to create value from personal brand
experiences by focusing on three key areas: connected data,
connected content, and connected decisioning.Our data analysts
identify who that person is, our strategists understand what they
want, and our award-winning technologists and creatives know how to
deliver it - ensuring we're able to activate authentic customer
connections for our clients.Part of Omnicom's Precision Marketing
Group, RAPP is comprised of 2,000+ creatives, technologists,
strategists, and data and marketing scientists across 15+ global
markets.YOUR ROLE:The ideal candidate has a proven track record
exemplifying core competencies expected of a VP, Client Leadership
and possesses the confidence to lead in a digital-first,
data-centric manner. Serving as a trusted advisor and collaborative
partner, they engage with GM clients at senior managerial and
marketing/category directorial levels. Their adeptness lies in
managing multi-disciplinary projects for clients across various
sectors, navigating seamlessly through agency matrices,
cross-holding company partnerships, and external agency
collaborations. Driven by a natural curiosity and a relentless
pursuit of excellence, they consistently deliver outstanding
results.YOUR RESPONSIBILITIES:
- Gaining a deep understanding of General Motors' business
dynamics, strategies, and industry drivers across various
channels.
- Serving as a liaison between multiple internal and external
stakeholders to ensure seamless integration throughout the
business, while monitoring, projecting, and offering innovative
solutions to marketing challenges.
- Exhibiting accountability for agency performance and
effectively managing financial and commercial aspects of the
business.
- Navigating both the Agency and client matrices adeptly.
- Managing complex, multi-channel campaigns across different
stages of the funnel and customer journey.
- Managing the intricacies of initiatives or campaigns within the
broader business context.
- Facilitating the development of project briefs in collaboration
with strategic planners and analysts.
- Managing client expectations, objectives, timelines, and
budgets effectively.
- Providing guidance to team members in evaluating ideas and
directions.
- Shepherding ideas from development to presentation to
execution, both for oneself and others.
- Leading an integrated agency model to ensure alignment and
collaborative work towards shared goals among agency teams.
- Steering internal and partner teams to deliver integrated
solutions from strategy and concept to execution, while
representing client interests adequately.
- Fostering growth, inspiration, and career development plans for
direct reports and junior staff.REQUIRED SKILLS:
- 10+ years of account management experience is necessary,
particularly with a focus on digital and CRM.
- Strong mid to senior-level client experience is essential,
along with the ability to navigate complex client organizations
effectively.
- A proven track record of exceptional business leadership skills
is required.
- Comfort with ambiguity, both in client interactions and
internal processes, is crucial. Demonstrating flexibility and
creative problem-solving abilities is a must.
- Must exhibit strong teamwork skills, maintaining a friendly and
cooperative demeanor.
- Should demonstrate adeptness in managing various personalities,
both within the team and when interacting with clients.
- Experience in communications planning is essential, with a
capability to articulate strategic recommendations effectively,
including successful client engagements.
- Proven ability to autonomously manage multiple priorities in a
fast-paced, deadline-driven setting.
- Effective and proactive collaboration within a geographically
dispersed team environment is a must.
- Demonstrated leadership abilities to identify and nurture
junior talent effectively.
- Automotive experience preferred, ideally with exposure to Tier
1 program activation and support.
- A concentration in Fixed Ops/Retention Marketing is a plus.Our
Hybrid Work Model:RAPP's current hybrid model is designed to enable
in-person connections and collaboration that is core to our
culture, while also supporting flexibility for all employees. As
such, we have the option to work from home two days per week, if
we'd like.RAPP provides a competitive salary and comprehensive
benefits plan. Benefits for this role include health/vision/dental
insurance, 401(k), stock options, Healthcare & Dependent Flexible
Spending Accounts, vacation, sick, and personal days and positive
activism days, paid parental leave and disability benefits. For
more information regarding Omnicom benefits, please visit . A
reasonable estimate of the salary for this role, at the time of
posting, is $150,000 - $180,000. This range is specific to Detroit
and multiple factors are considered in making compensation
decisions including, but not limited to: skill set, experience and
training, certifications; etc. This is an exempt position. If your
requirements fall outside of this range, you are still welcome to
apply."As an EEO/Affirmative Action Employer all qualified
applicants will receive consideration for employment without regard
to race, color, religion, sex, sexual orientation, gender identity,
national origin, disability, veteran status."NOTE: This job
description is not intended to be all-inclusive. Employee may
perform other related duties as negotiated to meet the ongoing
needs of the organization.
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Keywords: RAPP, Lansing , VP, Account Leadership, Executive , Detroit, Michigan
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