Senior Digital Marketing Consultant
Company: VirtualVocations
Location: Kalamazoo
Posted on: November 1, 2024
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Job Description:
A company is looking for a Senior Digital Marketing Consultant
to develop and implement marketing programs for customer
acquisition and retention.
Key Responsibilities
Develop and lead comprehensive digital marketing strategies from
awareness to conversion
Manage digital media planning, buying, and performance tracking to
optimize marketing efforts
Direct agencies and teams in creating effective digital campaigns
that meet performance indicators
Required Qualifications
Bachelor's degree or a combined 9 years of education and work
experience in marketing management
5 years of experience managing marketing campaigns in a client or
agency environment
Deep understanding of user interaction with digital media and
online behavior
Familiarity with analytics tools such as Google Analytics and
Tableau
Keywords: VirtualVocations, Lansing , Senior Digital Marketing Consultant, Professions , Kalamazoo, Michigan
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