Paid Search Analyst
Company: VirtualVocations
Location: Kalamazoo
Posted on: November 4, 2024
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Job Description:
A company is looking for a Paid Search Analyst to manage
performance-driven campaigns in the healthcare sector.
Key Responsibilities
Develop and execute paid search strategies and campaigns
Conduct keyword research and analysis to optimize campaign
performance
Measure and report on campaign performance against goals (ROI and
KPIs)
Required Qualifications
Bachelor's degree in marketing, advertising, or a related field
preferred
2+ years of paid search experience
Strong knowledge of paid search platforms (SA360, Google, Bing,
Apple Ads)
Proficiency in Excel or Google Sheets for data analysis
Passion for the digital space and the healthcare industry
Keywords: VirtualVocations, Lansing , Paid Search Analyst, Professions , Kalamazoo, Michigan
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